How Mixed Reality Will Impact Some Key Industries

How Mixed Reality Will Impact Some Key Industries

Posted on November 18, 2017

When Virtual Reality (VR) first started to emerge in the marketplace many people thought that it was the next evolution for video games, but it’s more than that. Many different industries have been and will be affected by VR. Some of these industries include:

Education:

Mixed Reality helps support the flipped classroom method, which emphasizes students’ watching lectures at home and using classroom time to expand on these concepts.

An example of this is Google Expeditions, which is a software that allows students to travel to exotic locations adding context to History and Geography lessons. While this is mostly passive experiences, companies like Immersive VR Education are using dynamic storytelling to create active experiences that allow students to engage with their subject material.

Data Visualization:

Data has become increasingly more important through the years. And with data more available than ever before, conceptualizing it through standard means such as pie charts and spreadsheets can be challenging.

With VR it is easier to comprehend data than it is reading it from a screen. VR helps increase the speed and operations of any company that requires data analysis.

For us, we have seen this with our collaboration with Visikol. Where we are using virtual reality will enhance how scientists can examine organs and body tissues (Read More).

Healthcare

VR has a broad set of capabilities in healthcare and medicine. It can provide simulation training for rare procedures, be a diagnostic device, help implement robotic surgery, and help treat post-traumatic stress rehabilitation.

Public Safety

In a story by the guardian, VR was found to be more effective when training public safety personnel than traditional classroom work. This can be used for a range of services like the police force, emergency rescue, the fire department, and paramedics.

Entertainment  

In 2015 the United Nations partnered with Chris Milk to make the VR film ‘Clouds over Syria’ using 360 filming. It was the first ever VR film and was designed to support the UN’s campaign to draw attention to the struggles of vulnerable communities, particularly refugees.

The scene starts with a young Syrian refugee sitting on the floor in a cramped room. She takes you on a journey through her refugee camp. You sit with her in an improvised classroom and watch children journey through the muddy streets. The film was effective as its VR elements allowed for audiences to have a captivating experience and to feel compassion for those in need. This shows the potential for VR filmmaking.

Since ‘Clouds Over Syria’, 360 cameras have become more available and have improved to a higher quality. There are also capabilities to make VR films through 3D modeling, as well as Augmented Reality films.

Sport

Mixed Reality in sport provides benefits for both fans and professionals. For the viewer, it provides the opportunity for the most immersive experience ever. An example of this is the 2016 Rio Olympics which offered VR broadcasts through a partnership of the NBC and BBC, which allowed spectators to feel even more engaged with the games and sport they watched.

Fans can also have a more immersive experience through Augmented Reality (AR). Companies such as Sky and Fox provide engaging experiences through using sensors, IoT devices, and micro cameras to allow fans to hear and see the same thing as the players. They also utilize interactive displays on their screens through AR which can highlight player performance and statistics.

For professionals, Mixed Reality can change how they review their performances and improve their techniques. It helps athletes train with simulations that help them improve their performance, for example, the car racing industry uses simulators for their drivers.

With companies like LNTS working on world leading healthcare solutions with motion capture bodysuits for recordings, we can see how with the addition of Mixed Reality system for athletes to train physically and mentally through viewing the on-field action. This enables them to analyze and test more often with more perspectives.

Design

Google’s Tilt Brush is just the beginning of a new 3D design process which turns your whole environment into a canvas. This along with software like Gravity Sketch gives amateurs and professional designers new dimensions for their work.

The far reaching impact of Mixed Reality is due to the vast potential of experiential learning, which can range from dangerous job training to teaching school students about penguins. The range and scope of this technology is quite broad and can include a wide spectrum of interests and needs. If you want to know how Mixed Reality can impact you, contact us.